Future in-car
entertainment experience
Professional work 2019
At NVGTR Munich for vodafone
In this project during my time at NVGTR we worked on a radically new in-car entertainment user experience for the client vodafone.
It has been exhibited at the Frankfurt Motor Show (IAA) in 2019.
My Role
- Co-ideating on user experience
- Building an interactive prototype
- Producing digital presentation material
Insight – VR as a prototyping tool
Due to its large scale and complexity, I resorted to creating a digital prototype in virtual reality.
This allowed us to implement changes in the experience much faster than it could have been done with any physical prototype. Another strong advantage is the full immersion that can be achieved in VR.
In the end, this form of prototyping helped convince the client, save time and money, as well as improve communication between stakeholders.
– This project is still confidential –